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Being noticed in the information flood

In view of these nearly unclear information masses propagated by all media channels the most important question arises, which calls our attention:

can information transfer take place in a clear, successful and efficient way under such conditions?

Our answer is “yes”.

Because no matter how fascinating the preoccupation with new media and technologies respectively with the virtuality can be- the linchpin, the output and the goal of all communication efforts is and remains the real person.

Therefore communication is not just a condition coined by technology, but a dynamic process, which is subject to influences and therefore can be actively shaped.